Perfecting Guest Communication

What's in this guide?

Guidance on brand and tone

There’s lots of value in ensuring consistency across your communications, and getting your brand positioning and tone of voice is at the heart of this.

Tips on key messaging channels

A deep dive into the three most important comms channels – website, emails, and social media – with invaluable marketing tips backed up by data.

The most useful integrations

From website optimization to direct guest messaging, email customization to upselling, discover the tools that can help with your guest comms.

Why should you focus on guest messaging?

Increase loyalty

Connecting with your guests makes them more likely to return and book directly, increasing their lifetime value.

Boost revenue

Guests that are fully engaged with your property will spend an average of 46% more than disengaged guests.

Improve guest happiness

Good communication is key to a coherent guest experience and has a tangible impact on happiness pre, post and during their stay.